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Company Regeneration, Martha Tilaar Group to Appoint New CEO

Last Monday (27/07), Martha Tilaar Group is entering its new phase.  After nine years led by Handiwidjaja, now Kilala Tilaar has officially appointed as the new CEO of Martha Tilaar Group by Dr. (H.C) Martha Tilaar. This appointment based on some of the considerations, one of the reasons is because Kilala considered has successfully lead Martha Tilaar Group’s unit business, PT Cedefindo. His new role to lead the company is also the real manifestation of company regeneration as one of the strategies to be more competitive in this rapid era.

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To Fulfill Customer’s Needs, PT Martina Berto Tbk to Quick ‘N Fresh Hand Gel

In the middle of Covid-19 issue, hand sanitizer becomes one of the items that always brought by everyone. Whenever people do their routine outside, they will bring hand sanitizer on their bag or vehicle so they stay hygiene and healthy. Hand sanitizer is one of the alternatives to substitute hand washing mandatory that is effective to keep hand clean and also helps to reduce Covid-19 spreading risk. Knowing this opportunity and needs, PT Martina Berto Tbk is launching its latest hand sanitizer product, Quick N’ Fresh Hand Gel. 

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LPPOM MUI Gives Appreciation to PT Martina Berto Tbk as the Pioneer of Halal Beauty Product

To appreciate the commitment of a company to always implements Halal Guarantee System, the Indonesian Food and Drug Authority (FDA) MUI is giving an appreciation to some of the companies which consistently implementing Halal Guarantee System very well. There is ten business category that received the appreciations, which are instant food, cosmetic, medicine and supplements, restaurant, catering, service, flavor/fragrance, slaughterhouse, SME, and other categories.

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During the Pandemic, Martha Tilaar Salon Day Spa Offers Spa Service at Home

The Covid-19 pandemic has brought impact to many industries. From office, trade, to service sector should be agile and sharp to see the opportunity and strategy to make the business survive. This is what Martha Tilaar Salon Day Spa do. Should closed all the outlets since the outbreaks, now Martha Tilaar Salon Day Spa offers spa service at home.

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Product Development and Innovation, the Keys for MBTO to Survive the Pandemic

Throughout 2019, PT Martina Berto Tbk keeps doing the business transformation so they can always be more efficient in overcoming the changes of the market and customer behavior. By pushing the innovations, strong brand equities in all categories, and strengthen the performance in every unit business, in 2019 the company performance has entering net sales Rp537.568,- billion or increasing 6.9% from 2018 and and the company managed to reduce net loss to Rp66,946 billion from Rp114,131 billion because of some repairments, net sales growth, and efficiencies.

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