NEWS & EVENT
Through Sariayu, Martha Tilaar Group Celebrates Inclusivity on World Disability Day
Some people associate beauty with perfection. However, beauty cannot be
fully assessed objectively; rather, it is subjective. What one person
considers beautiful may differ from another. This can be influenced by
cultural background, experience, media influence, and, of course,
personal taste. Whatever one's definition of beauty, Martha Tilaar Group
believes that everyone has their own unique and compelling side. Every
woman possesses a beauty worthy of appreciation.
With these
principles in mind, Martha Tilaar Group is committed to continuously
supporting the concept of inclusivity that embraces diversity. We
believe that every human being deserves to be celebrated and treated
equally in social life. They deserve to feel beautiful and valued, and
to have equal opportunities to express their creativity, one of which is
through their appearance.
It is a joy for Martha Tilaar Group,
because through one of its cosmetic brands, Sariayu, we can be involved
in the Inclusive Beauty event organized by Saraswati Learning Center, in
order to celebrate World Disability Day which is commemorated every
December 3rd. For this event, Sariayu was trusted to be the Official
Makeup & Hairdo Partner for 98 models consisting of Saraswati
Learning Center students and several models and KOLs. Not alone, the
Sariayu MUA team was also assisted by volunteer friends to do makeup and
hair according to the show's theme.
Martha Tilaar Group's
involvement in this special event demonstrates our commitment to
celebrating inclusivity. We hope our involvement will contribute to
providing a platform for the talents of children rarely seen in public
spaces.
Let’s keep Beautifying Indonesia!