About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT. Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand "Sariayu-Martha Tilaar" for the first time. In 1986, the Company established a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate ("Pulo Kambing Factory").

What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a â€œhome brand merkâ€, from which the name NET â€“ I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

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PT Cedefindo Held the Future Beauty Talks to Encourage Beauty Industry Growth

News
11 May 2023

It’s undeniable that the change in customer behavior especially from Gen Z and Alpha has become a significant improvement in the beauty sector, nationally and globally. Realizing it, on May 9 Martha Tilaar Group through its subsidiary PT Cedefindo held an event The Future Beauty Talks: The Evolving Mega-Trend of Beauty Industry to share some insights with all the attendees. Not alone, PT Cedefindo was in collaboration with Venas Consulting, a beauty business development consulting firm as a partner.

After Ramadan, Martha Tilaar Group Started the Day with Halal Bihalal

News
03 May 2023

Still in the spirit of Idulfitri 1444H, Martha Tilaar Group has held halal bihalal event at PT Martina Berto Tbk office. The event was attended by DR.(H.C) Martha Tilaar, the CEO of Martha Tilaar Group Kilala Tilaar, the board member, and the employees of Martha Tilaar Group.

Generasi Penerus Martha Tilaar Group, Kilala Tilaar, Berbagi Inspirasi di OCBC NISP Business Forum

News
27 March 2023

On March 21, the CEO of Martha Tilaar Group, Kilala Tilaar, participated in OCBC NISP Business Forum that held at The St. Regis, Jakarta. With theme “Indonesia to the Next Level” OCBC NISP aim to provide insight how to formulate business strategy, to build innovation, and to expand the business. With other competent figures in the field, such as Hariyadi Sukamdani, Willson Cuaca, Nadiem Makarim, Alexander Rusli, and many more, Kilala Tilaar is also invited as one of local company leaders to be one of he speakers.

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