About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT. Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand "Sariayu-Martha Tilaar" for the first time. In 1986, the Company established a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate ("Pulo Kambing Factory").

Read more

What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a “home brand merk”, from which the name NET – I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

Read more

Latest postsWhat's new?

image

Product Development and Innovation, the Keys for MBTO to Survive the Pandemic

Throughout 2019, PT Martina Berto Tbk keeps doing the business transformation so they can always be more efficient in overcoming the changes of the market and customer behavior. By pushing the innovations, strong brand equities in all categories, and strengthen the performance in every unit business, in 2019 the company performance has entering net sales Rp537.568,- billion or increasing 6.9% from 2018 and and the company managed to reduce net loss to Rp66,946 billion from Rp114,131 billion because of some repairments, net sales growth, and efficiencies.

Read more

image

Martha Tilaar Foundation Represents Indonesia to Present World Color Trend

Through Martha Tilaar Innovation Centre (MTIC), Martha Tilaar Foundation has become a member of Intercolor since 2019.  This participation will open a good chance for Indonesia to contribute to assigning world color trends and also to introduce natural resources and culture of Indonesia to be one the inspirations of color trends.  As a member of Intercolor, Wednesday (17/06), Martha Tilaar Foundation Represents Indonesia to present the idea for Spring/Summer 2020 World Trend Color at Intercolor Congress.

Read more

image

Samuel Pranata Talk About Women Empowerment on the 20th UN Global Compact Leaders Summit Forum

At its 20th anniversary, the UN Global Compact held the UN Global Compact Leaders Summit 2020. Related to the Covid-19 pandemic, this international forum held virtually on June 15-16 2020, and presenting inspiring speakers from entrepreneurs, governments, academics, and civil society. Important figures like Al Gore (former Vice President of US), Lise Kingo (CEO & Executive Director of UNGCN), Sanda Ohiambo (Director of UNGCN), Antonio Guteres (General Secretary of UN), and Paul Polman (Chairman of UNGC Board) attended this forum. As part of the UN Global Compact Leaders Summit 2020 event, Samuel Pranata, the Strategic Planning Director of Martha Tilaar Group, also participate in this virtual forum. 

Read more

Our Unit BusinessOur Unit Business