About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT. Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand "Sariayu-Martha Tilaar" for the first time. In 1986, the Company established a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate ("Pulo Kambing Factory").

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What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a “home brand merk”, from which the name NET – I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

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Martha Tilaar Group Filled Ramadan with Charity

Entering the fourth day of Ramadan, Martha Tilaar Group held Garage Sale for Hope on Tuesday (9/05). Took place at Griya Cipta Wanita, this activity was not only to decluttering unused items, but also for charity. “The result of this today’s garage sales and auction will be donated to some orphanages. We don’t donate money, but consumer goods that needed by the orphanage,” said Brigitta Dewanti, chief executive for Garage Sale for Hope.

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Roemah Martha Tilaar Took Culinary Community to Enjoy Gombong Uniqueness

As part of cultural trip that held by Sajian Sedap community last Saturday (13/4), Roemah Martha Tilaar (House of Martha Tilaar) warmly welcome the tour participant and Ministry of Tourisn team (Kemenpar). In this opportunity, we took them around to see Roemah Martha Tilaar and get to know Dr.(H.C) Martha Tilaar’s past before she become one of successful cosmetic entrepreneurs in Indonesia.

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Encouraging Self-Love to Indonesian Women, Sariayu Run Fearless Beauty Campaign

Beauty has different definition to everyone, there is no exact standart for it. Unfortunatelly, sometimes our surrounding push it to particular standar and turns make some women feel insecure with their own beauty. Based on research done by Sariayu team, almost 70% Indonesian women refuse to call herself beautiful. Even some of them would feel their physical appearance didn’t meet with people standard and it makes them hard to accept and love theirself. Knowing that issue, Sariayu take campaign to encourage women to love theirself. It called Fearless Beauty.

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