About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand Sariayu Martha Tilaar for the first time. In 1986, the company built a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate (Pulo Kambing Factory).

What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a â€œhome brand merkâ€, from which the name NET â€“ I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

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Remembering Dr.(H.C.) Martha Tilaar, a Pioneer of the Indonesian Beauty Industry

News
16 October 2026

The founder of the Martha Tilaar Group, Dr. (H.C.) Martha Tilaar, passed away on Wednesday, October 14, 2026. She is known as an inspirational woman with great achievement, her passing represents a profound loss not only for the entire Martha Tilaar Group family but also for the Indonesian beauty industry. What was Martha Tilaar’s journey like, leading her to become one of the influential figures in the Indonesian beauty industry?

Obituary: Founder of Martha Tilaar Group, DR. (H.C.) Martha Tilaar, Passed Away at Age 89

News
15 October 2026

The entire Martha Tilaar Group family expresses its deepest condolences on the passing of our founder and mentor, DR. (H.C.) Martha Tilaar, who departed on Wednesday, October 14, 2026, at 06:22 WIB at Medistra Hospital, Jakarta, as officially confirmed by the hospital. Her passing is a profound loss for her family, the entire Martha Tilaar Group, and the Indonesian beauty industry—a sector that served as a significant part of her life’s journey and dedication.

Martha Tilaar Group Launches Elevating Glow Economy Book

News
11 September 2026

Translating concepts, ideas, and insights into a book is one way to pass on knowledge and experience to the younger generation. This is the conviction held by the Martha Tilaar Group, following the successful release of the book Glow Economy on April 29, 2025, the group has now released the second volume in the Glow Economy series, titled Elevating Glow Economy.

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