Understanding the Glow Economy: Indonesia’s New Economic Golden Opportunity
Jakarta (30/4) – In recent years, the lifestyle landscape of Indonesian society has undergone a significant transformation. The pandemic has become a turning point that has shifted public priorities from symbolic consumption to more meaningful consumption: maintaining health, improving quality of life, and appearing more confident. Awareness of the importance of self-care, both physically and mentally, has skyrocketed, especially among the younger generation. They not only want to live longer, but also healthier, happier, and more “glowing.”
