Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970.
The company was founded in 1977 by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady.
In 1981, the company established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand "Sariayu-Martha Tilaar" for the first time.
In 1986, the Company established a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate ("Pulo Kambing Factory").
As part of CSR program, Martha Tilaar Group through one of its cosmetic brands, Sariayu, in collaboration with Precious One Deaf Foundation conducted handicraft training for women in Marunda flats, North Jakarta. Focus in women empowerment, event that held on October 18, 2016, also becoma a part of Be Wonderful Movement that is started since May 2016.
October 2016 become the 7th year for Bitung goverment, North Sulawesi, to hold Pesona Selat Lembeh Festival. Themed with Colorful Bitung, this festival organized for five days, October 6-10, 2016. In order to give support to North Sulawesi tourism, through its two subsidiary companies, Puspita Martha International Beauty School and Sariayu, Martha Tilaar Group took part in this annual festival.