NEWS & EVENT
Sariayu and Puspita Martha Collaborate to Beautify Asian Games 2018
Asian Games 2018
Jakarta-Palembang has brought so many unforgetable moments and experiences to
Indonesia. Not just because this is the second time Indonesia chosen to co-host
this prestigious event since 1962, but also because Indonesia engraved National
history by winning most gold during Asian Games, 31 gold medal to be exact.
This achievement also put Indonesia in 10 most successful countries for Asian
Games ranks.
Beside the hard
work of all athletes in giving their best shot for the country, the festivity of
Asian Games 2018 is not separatable with its amazing opening and closing
ceremony. Whoever watch the show will mesmerized by the harmonization between
the magnificent stage, sound, lighting, video mapping, and fireworks, not to
mention the great performance of 5.000 performers that involved. No wonder if Asian Games 2018 received a lot
of appreciations from local and international community.
So, who are the
people behind 5.000 performers of Asian Games 2018? Beautifying Indonesia
campaign has raise to the next level. In collaboration with Sariayu, one of
Martha Tilaar Group brands that chosen by Inasgoc to be the Official Makeup
Supplier for Asian Games 2018, 400 makeup artist of Puspita Martha has
successfuly beautify those performers. “For opening ceremony, we brought 370
makeup artists on the team for 3.500 performers, meanwhile, due to limited
quota, we brought 130 makeup artists to beautify 1.500 performers for the
closing ceremony. Therefor we should do more stricter selection for the closing
event,†said Lucia Tan, Makeup Director of Asian Games 2018 who is also a
senior makeup artist of Puspita Martha.
In the closing
ceremony of Asian Games 2018 (2/8), Lucia and her team facing no obstacles
although they should do makeup for thousand people in quite short time. “There
was no meaningful obstacles actually. Instead, we are so honored to participate
in Asian Games 2018. To beautify those performers and athletes, so they could
performe in their best appearance. For Puspita Martha, Sariayu, and Martha
Tilaar Group, this is such a proud, fun, and memorable moment indeed,†added by
Lucia. For this international sport event, Puspita Martha team used 4.540
Sariayu Natural Glow Series, 2.660 Sariayu Color Trend Inspirasi Jakarta, 2.142
Sariayu Skin Care, and 155 Sariayu Hair Care.